The purpose is to assess the state of SEO on your website. SEO analysis will uncover the site’s errors, including their severity. You can read about what are the right properties your site should have, what is relevant to solve and what isn’t below on this page. In many cases small SEO adjustments are enough to make your website more accessible in search engines. The amount of competition also plays a great role in your SEO ratings. There are many SEO tools available on the internet. However, it is not always necessary to pay attention to all errors. Solving main errors should always be the priority. Only after that should you move on to the small details, but if SEO works as it should, you needn’t invest in fixing small mistakes, which often aren’t even mistakes but only recommendations. This can save you a considerable amount of money.